Peloton stock suffers in financial markets for insensitive advertisement campaign. Image via Fortune.
Business

Peloton stocks crash amid Christmas ad controversy

Exercise bike manufacturer Peloton is facing 1.5 billion USD in losses as the company's stock nosedived following a controversial Christmas advertisement campaign for their new exercise bike, which has been widely criticized on social media for containing sexist tropes. The ad video features a woman getting a Peloton exercise bike from her partner despite already being slim and fit, which viewers say reinforces unrealistic body expectations.

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Thu Dec 05 - TheGuardian

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